top of page

The Strength of Art

The birth of MI EXPERIENCE

MI EXPERIENCE is a project, a dream born during the pandemic to support Italian tourism and local operators. The founders' experience of 30 years of activity in the tourism sector made available to the most demanding tourists, the most prestigious companies and the most renowned international personalities.

With our online and face-to-face tours, our trips, excursions, guided tours and events, we wants to introduce you to the most authentic and true Italy: the entrepreneurial and industrious one of our artisans, the artistic and cultural one of the great painters, sculptors and architects and the greener one, the result of a lucky mix of natural factors, which makes us one of the countries with the widest biodiversity in the world.



We work for the innovation of tourism, to safeguard and share the immense Italian artistic-cultural heritage in an authentic, genuine and eco-sustainable way, respecting traditions and with a wise use of new technologies.

The team

Giulia and Simona have been working in tourism for more than 30 years as tour guides and managers. United by a great love for art and for the territory that we share with our network of guides, historians, hoteliers, restaurateurs, drivers, managers and local experts, we have decided to create unique and authentic experiences.

Image by Rebe Adelaida
Image by Kirsten Velghe


We realized that there was no single hub in Italy, which would collect the treasures of our beautiful country and provide an easily accessible service for all art lovers. A platform for all those looking for a curated experience, privately or shared with other enthusiasts.

Creativity, memorability and authenticity are the key ingredients of our services.

Social commitment

Italy is truly beautiful and deserves to be told, explored and even protected.
MI EXPERIENCE promotes the immense Italian artistic-cultural heritage, with an eye on preservation and care. Also, our tours are designed with eco-sustainability in mind, to ensure the minimum environmental impact.

bottom of page